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Human potential is NOT fixed. Over time it may well be infinite.

Even your brain cells are capable of regeneration, depending on how much they are used. 14 The neurons, hippocampus, branches, cerebral cortex and synapses that contain your memories and your ability to process information, innovate, dream and experience can all be enhanced and repaired. Depression, stress, guilt and poor self-image all reduce your brain's performance while caring, working, loving, relaxing, playing and meditating all increase it.

You can start smart and end dumb, or start dumb and end smart. Up to a 60 per cent difference each year depending on what you choose to do with your potential. What an idea! Given the right kinds of effort (mental, emotional and physical) you can unshrink your brain Ð think of the possibilities and by the end of this book you may actually be more intelligent. 15

But what kind of intelligence will you have gained? What kind of intelligence do you want? IQ is just a measure of a particular kind of efficiency in brain design. That's important for doing IQ-type tasks but what happens when you want to complete a task that IQ doesn't measure?

Howard Gardener is among many who have examined what he termed 'multiple intelligence'. His first attempt identified six 'intelligences' that contribute to our society's success:

  • musical
  • logical
  • spatial
  • bodily
  • interpersonal
  • intrapersonal

He later added naturalistic, which is the ability to recognise and classify objects in the environment that in adults might mean plants, minerals and animals but in children might start with the ability to identify cultural artefacts like cars and sneakers. Not the kind of thing that IQ (and IQ-based aptitude tests) value at all, with damaging impacts on the way that people are valued , as in the following example:

Unshrink Yourself/MYTH You Are What You Do/Winning At All Costs/Bob Knight/Troy Aikman/Believers In Our Potential/A Confidence Thing/Potential Is Not Fixed/Shrunk Down/Nit Picking/Charles Bronson/MYTH Work Comes First/Missing The Point/Reframe/Get To Work/Artificial Barrier/Live Your Epitaph/Be Your Own Expert

 
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